Squarespace ~ Brrch
A website makes it real.
It was a blast to work with Squarespace again, directing and producing the latest films in their ongoing ‘make it real’ campaign.
Each commercial takes the viewer on a surreal journey into the creative processes of a real Squarespace customer. In this case it was Brittany Asch, founder and creative director of renowned floral studio, Brrch.
My role involved initial exploration and research, lots of design tests and motion explores.
I was involved in the final lookdev/color choices on the flower arrangement, and helped structure the 30s together.
Concept, Design and Direction - ManvsMachine
Audio - Zelig
